![](https://freight.cargo.site/t/original/i/44f15b706b3bbef65308b90aae5381aad50427deba82267b928bf31834b3e5f1/2COLLINS-Explo-BusShelter.jpg)
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![](https://freight.cargo.site/t/original/i/5fda84eb21d56227b09dbebd405bc692ff29d9a318fc0a4255c8f843b08be012/ExploAD-BusShelter3.jpg)
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The Exploratorium is the San Francisco public learning laboratory which explores the world through science, art, and human perception. COLLINS was invited by The Exploratorium to reimagine After Dark: their popular, adults-only Thursday night event series.
Drawing from research in The Exploratorium’s remarkable archives, the new campaign leverages ideas of altered perception through Op-Art influences and thought-provoking language. It speaks to the immersive, transformative experience After Dark provides, and the independent, critical thought it inspires.
Role: Design Director Agency: COLLINS Team: Matt Luckhurst, Karin Soukup, Kris Wong, Shea Jackson, The Exploratorium Team: Julie Nunn, Robyn Higdon, Thomas Rockwell, Jason Davis, Lara McCormick, Emma Bailey, Sarah Owens